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NFT

What is an NFT art?

The Non Fungible Token is one of the non-tangible assets any company can have. It exists in the digital part of the company which does not have any physical existence. The NFT can include an article, an artwork, or a picture; the example includes the “Disaster Girl” which became a meme and it was sold for $500,000.

To understand more about NFT, try to take the example of a $100 bill which has the same worth as five bills of $20 and they can be swapped; it means that the $100 bill is a fungible token. However, if you take an autograph from a celebrity on the same $100 bill, it becomes a unique bill and its value cannot be determined. Also, now this cannot be swapped with five 20 dollar bills. This bill now becomes an NFT and cannot be swapped by the equivalent value because it has now become an investment.

Value of NFT for its creators

1. Digital art ownership

Before the era of Cryptocurrency, we were not familiar with the fact that somebody owns a digital product. However, with the rise of the concept of NFT, the creators get the opportunity to own their digital work which they can rent or sell depending on their usage. In order to do so, the NFT is legally registered on the Block chain after getting a token on the cryptocurrency service. In this way, any artwork that is created and minted by you, will be solely yours and will create a path back to you. This will help the new artists to get themselves recognized by their talent. However, the artists have faced the issue of fraud where their work was sold by others who do not own them. It is still an unanswered question how this will be stopped and what these artists will do about it.

2. A source of income

With the help of NFT, the digital creators are able to monetize their artworks and designs which was not possible previously. Now, it has become easier and quicker for the digital designers to produce the artwork and get the reward for it. Unlike other tasks, they do not have to wait for the payments and chase clients with printed files and wait for them to approve the work or send it back for amendments.

Moreover, a lot of artists put royalties on their work and they earn 8 to 10% every time that art piece is sold. Also, the NFT does not stand alone but it is dependent on the Crypto Art which is ultimately dependent on the cryptocurrency. Which means, if the cryptocurrency drops, so does the value of NFT..

3. Access to more people

Previously, the art creator used to wait for physical exhibitions to take place so that they could showcase their talent to the world and then sell them. However, with the rise in NFT trading, they can now show their talent to the entire world by just putting it online. This is how more people get the access to the artwork which is a win win situation for the art creators and art lovers as well.

Also, most of the graphic designers face the issue of instability in their income and their talent gets wasted especially if they are the unprivileged ones. However, there is an immediacy in the generation of income in NFT and this helps such creators and they do not have to rely on odd jobs. Just like any social media platform, the NFT platforms allow creators to get immediate access in the world of designers. This is how they can get more exposure to the market so that they can learn the art of selling and convert their audiences into their clients.

4. A heavy footprint concerning ecology

According to one of the few controversies, the environment is getting affected by the NFT artworks. Take the example of Joanie Lemercier, a French artist, who recently made thousands of dollars by just selling his NFT in 10 sec and it does sound incredible and tempting. However, what no one could foresee was the type of energy generated by this transaction which was more than what he uses in 2 years in his apartment. That art piece was then resold by his seller to someone else and this transaction generated the same amount of energy as the previous one. When asked later, it was due the lack of transparency in the crypto art platforms.

Therefore, the type of energy that is consumed by the NFT artwork is alarming for most of the designers. This issue does not end with the crypto art trade but it is actually a part of “proof of work” which is the digital mechanism.

Creation of an NFT art piece

The designers first have to create a Crypto Wallet which is going to store the Ethereum; this is used while paying the fee for minting of NFT. Then, they need to connect the Crypto Wallet to the market places for NFT so that they can upload their work for the purpose of selling them online. These platforms are similar to Etsy or EBay and the most popular of them are Open Sea, Super Rare, Rarible, Known Origin, and Mintable. Here, the creator has the authority to choose how many of them they want to upload and sell at the same time.

The sales related to the NFT or crypto art, have the potential to change the entire design industry and this could be said that it is just the beginning of something that will be beneficial to the future generations. However, there is one more fact that is related to the NFT and this cannot be denied by anybody which is its failure in terms of environmental reliability especially while making the sale. So, everybody is concerned about what is going to happen in the future because there is no way this process is ending but designers have to come up with something that is going to save the environment. Therefore, just wait and hope for the best!

Other than being the most secure data storage center, the block chain technology is well known for its privacy measures. In this technology, the concerns can be catered privately by providing anonymous access to the data. Also, the creator can limit the access so that the users cannot make any change to the data. Since nobody gets the access to delete or change the data on block chain other than the creator itself, the data becomes immutable once transactions are recorded on it. In order to make the process valid, the participants of the network have to agree to the consensus before appending the transactions to the block chain.

The block chain professor and expert of accounting and finance in American University’s Kogod School of Business, Casey Evans stated that fraud can be detected by the block chain technology because the information is shared in the real time and all the transactions are visible to all the participants. This makes it easier to track to know who made what transaction at what time.

Just like any other criminal activity, the fraudsters use a lot of ways to hide their activities and processes including changing the paper or electronic documents, deleting or altering the information and details in the accounting systems of the company, and creating wrong files. However, if the shared digital ledger is used, the probability of fraud reduces because the transactions are transparent and they are visible to all the members of the business network with the help of a supply chain method. Due to the transparency feature, the participants are able to see the transfer and history of assets which makes it easier for them to identify fraudulent transactions. On the other hand, if somebody wants to tamper with the transactions, he needs to gain access to the majority of the system which is technically not possible. Moreover, the other feature of block chain technology that prevents the frauds from happening is that the user needs to get permission from the creator to access and make changes in the data. There are few block chains where permission cannot be given which cannot be used for highly sensitive data which can only be used and accessed by the authorized personnel. Therefore, it can be said that the usage of block chain technology will make the businesses less exposed to fraudulent activities.

Big data processing concept, server room, blockchain technology token access, data center and database, network connection isometric illustration vector neon dark

BLOCKCHAIN

As e-commerce flags upon each market, digital media marketing becomes a necessity to grow. We offer different c

Nowadays, the companies are dealing with a lot of data that is there in the cloud and the biggest problem they face is the security threat. All the companies take the confidentiality of their customers’ information very seriously because any problem can lead to a negative impression of the company towards its stakeholders. Therefore, fraud cannot be tolerated or ignored in any of the companies; it is not just a costly expenditure, it can also harm the company by decreasing the morale of employees. Moreover, if a case of fraud happens in a company, an unstable environment gets created regarding its business, the customers become hesitant while trusting them, and they have to undermine consumer and business relationships.

Fraud just does not cause a company its customers, they face a huge loss in financial terms as well. As per the study of Association of Certified Fraud Examiners, the organization faces a hit of almost five percent on its revenue every year while dealing with fraud. This includes the loss of customers and less income in the upcoming months and the payments for legal actions to get the problem solved. Also, they may have to pay the penalty fee if required.

One of the most difficult things with fraud is that it can stay hidden for a very long time and it can go undetected while harming the company internally. It works as a disease for the company that can keep on eating the company from the inside and keep the appearance fine and by the time you find it, the company is already half eaten. It can be as fatal to the company as cancer is to a person!

In order to save the company from going through this process and let this disease eat it, the management takes the help of Block chain. The concept of Block chain seems complicated because it covers a lot of things but the basic concept is a very simple one. It is a form of a database where the date related to the customers and other stakeholders is stored electronically in a company. With the help of Block chain, the digital asset of the company becomes transparent and unalterable. To understand this, the example of Google Doc. can be taken. When a doc is created, it is shared in a group rather than being transferred or shared making the distribution decentralized and only the creator or the owner of the document has the access to change it.

The various features of the block chain technology makes it reliable and the companies use it to prevent fraud and fight against it if it happens in a business network. One of the best features of this technology is that the creator can share data quickly in the most secure way possible. Also, the creator does not have to take the responsibility or give it to anybody else so that the data stays secured; instead, the document keeps itself safe without anyone safeguarding it. Therefore, this technology has gained the trust of many companies because of the leading benefits it provides.

The type of security that is offered by the block chain technology is because of the way this system operates. A record of transactions is created by block chain that works on the end-to-end encryption which helps in blocking unauthorized and fraudulent activities. Moreover, most of the data was used to be saved on servers traditionally but with the arrival of block chain technology, the companies have changed the trend and now the data is saved in a bigger computer network. Previously, it was easier to hack the data because everything was saved on one server but this network of computers makes it difficult to enter the information and hack it.

Other than being the most secure data storage center, the block chain technology is well known for its privacy measures. In this technology, the concerns can be catered privately by providing anonymous access to the data. Also, the creator can limit the access so that the users cannot make any change to the data. Since nobody gets the access to delete or change the data on block chain other than the creator itself, the data becomes immutable once transactions are recorded on it. In order to make the process valid, the participants of the network have to agree to the consensus before appending the transactions to the block chain.

The block chain professor and expert of accounting and finance in American University’s Kogod School of Business, Casey Evans stated that fraud can be detected by the block chain technology because the information is shared in the real time and all the transactions are visible to all the participants. This makes it easier to track to know who made what transaction at what time.

Just like any other criminal activity, the fraudsters use a lot of ways to hide their activities and processes including changing the paper or electronic documents, deleting or altering the information and details in the accounting systems of the company, and creating wrong files. However, if the shared digital ledger is used, the probability of fraud reduces because the transactions are transparent and they are visible to all the members of the business network with the help of a supply chain method. Due to the transparency feature, the participants are able to see the transfer and history of assets which makes it easier for them to identify fraudulent transactions. On the other hand, if somebody wants to tamper with the transactions, he needs to gain access to the majority of the system which is technically not possible. Moreover, the other feature of block chain technology that prevents the frauds from happening is that the user needs to get permission from the creator to access and make changes in the data. There are few block chains where permission cannot be given which cannot be used for highly sensitive data which can only be used and accessed by the authorized personnel. Therefore, it can be said that the usage of block chain technology will make the businesses less exposed to fraudulent activities.

Best Wordpress Plugins in 2021

9 Guaranteed WordPress Plugins to Skyrocket your Website in 2021

Download the best WordPress plugins to make your site innovative and engaging

Best WordPress Plugins in 2021

I love WordPress! You might ask why.

Mainly because WordPress provides one of the easiest and most powerful ways to share your business on the internet.

Yes, there are many simpler and more manageable platforms, but most of them don’t allow the functionality that WordPress does. 

And if there are a few equally robust platforms, they’re challenging to use for beginners.

WordPress makes Web Design and Development easy even for a lay-man.

Like GoDaddy says,

“If you want a business website that does everything you want it to do and doesn’t require custom coding, WordPress is awesome.

The six big reasons why I love WordPress so much are because:

A good WordPress plugin can help you skyrocket your business online. 

But the WordPress plugin directory is rammed with 55,000+ plugins, so in this guide, I shall be narrowing down the best WordPress plugins you need for your WordPress website in 2021 to make your site look and perform better than ever! (Best part: Most of them are FREE!)

Best WordPress Plugins for 2021

  1. Yoast SEO – Best WordPress SEO Plugin
  2. WP-Rocket – Best WordPress Speed Optimization Plugin
  3. MonsterInsights Lite Best WordPress Google Analytics Plugin
  4. WPForms Lite – Best WordPress Form Builder Plugin
  5. LiveChat – Best Conversational Marketing Chat Plugin
  6. WooCommerceBest WordPress Plugin for eCommerce Sites
  7. Smush – Top WordPress Image Optimization Plugin
  8. Envira Gallery – Amazing WordPress Image Gallery Plugin
  9. Sucuri – Top WordPress Security Plugin
best wordpress plugins 2021 - Yoast
Image Credit: Kinsta

1. Yoast SEO (Free)

If you take your search engine optimization seriously, you need Yoast to reach the top level!

Yoast SEO is undoubtedly the best WordPress plugin when it comes to the SEO of your site.

It has made the life of SEO experts a lot easier with real-time page analysis to assist you in optimizing your website’s content, titles, meta descriptions, images, and keywords.

The plugin can also be used to instruct Google if you want a page to be indexed or not.

It even examines the readability of content, checks the length of paragraphs and sentences, indicates whether transition words or subheadings are used, and so much more!

Additionally, you can use Yoast SEO to generate URLs automatically, create XML sitemaps, and get more precise control over breadcrumbs.

Features:

  • Optimize for keywords — Yoast SEO allows you to enter the keyword or phrase you want your page to rank for. It then runs a check on your content to see whether the keywords are used enough and if they are used in the right spots.
  • Easier to find high-performing keywords — With the Semrush tool in Yoast SEO, you can find data about your keywords. It will let you optimize for related keywords people actually use hence boosting the relevancy of content.
  • Improves the readability — Based on scientific research on readability Yoast SEO will tell you exactly how you should write short sentences, add subheadings and use connecting words. This ensures better readability for the site visitor hence making the content more likable.

 

How Much Does Yoast Cost?

FREE

There are more advanced features offered in the premium version of Yoast SEO, but even the free version can make a real difference to your site’s overall content and rankings.

Download here: Yoast SEO

Best WordPress Plugin 2021 - WPRocket
Image Credit: getaawp

2. WP-Rocket (Paid)

Want your site to speed up? WP Rocket would be ideal for you!

WP Rocket is very simple to install and can be configured in just a few minutes. And that’s it – you can simply set it and forget it.

Page caching gets initiated straight away and as a result, you get an immediate boost in the speed of your site.

Additionally, the indexing of your website is instantly improved because this WP-Rocket plugin’s crawler simulates a visit to preload the cache.

It also ensures the images on your site are loaded only when the visitor scrolls down the page, hence reducing the burden of HTML, JavaScript, and CSS files through minification, which improves your load times even more.

To date, WP Rocket has been used by nearly 1,280,000 WordPress websites.

Features:

  • Page Caching — WP-Rockets caches your WordPress site instantly. Caching makes the site load faster. Hence, It is the real solution to support SEO and improve conversions.
  • GZIP Compression — It also allows you to compress web pages on the server and decompress them back in the browser. This decreases the size of files and ultimately the visitors get content quicker.
  • eCommerce Optimization — It improves the functionality of eCommerce stores and they run fast and smoothly. WP Rocket eliminates all the sensitive pages from the cache causing no interference in the purchasing process.

 

How Much Does WP-Rocket Cost?

Its license begins at US$49 annually but this is one premium product where you get more than what you pay for.

Furthermore, being a premium product it helps you with constant updates and exceptional customer support.

Download here: WP Rocket

best wordpress plugins 2021 - MonsterInsights
Image Credit: Better Studio

3. MonsterInsights Lite (Free)

Need analytics of your website? MonsterInsights Lite is your friend.

MonsterInsights Lite provides an easy way to connect your WordPress website to your Google Analytics account.

With that, you can examine how visitors perceive your website and what they do while they are hanging there.

This data allows you to be able to benefit from what your visitors like on your site hence you can keep them coming back for more.

Features:

  • Dashboard Reports — MonsterInsights Lite provides an easy-to-read dashboard report of your WordPress website to help understand the real-time stats.
  • Universal Tracking With the universal tracking system, your stats are never skewed. So if your site visitors switch from a mobile device to a desktop, it will still provide you, accurate counts.
  • Strong Pro Features — The premium version of MonsterInsights Lite lets you track the eCommerce stats, traffic sources, and lets you see your conversion rates helping to make improvements in your business online.

How Much Does MonsterInsights Lite Cost?

Free.

But if you want to access all the features, you can get a plus version that is designed for small businesses and is available for 199$ per year.

There is also a Pro version for eCommerce sites and huge businesses and it charges 399$ annually.

 

Download Here: MonsterInsights Lite 

best wordpress plugins 2021 - WPForms
Image Credit: IsItWP

4. WPForms Lite (Free)

A free WordPress plugin that’s the world’s most popular for WordPress forms

One of my personal favorites on this best WordPress plugins in the 2021 list is WPForms Lite.

This tool is a favorite of a lot of people. Because it is clearly the most effortless to use and the best WordPress forms plugin available in the market.

It also features tons of ways to help overcome form abandonment.

Features:

  • Visual Builder — WP Forms has a drag and drop WordPress form builder making it easier to generate contact forms for your website.
  • Pre-built Templates — The form fields come with pre-built form templates, enabling you to customize your form as you like.
  • Mobile-friendly — It is 100% responsive, mobile-friendly, and is optimized for SEO.
  • Speed — WP Forms is one of the fastest contact form plugins in the market so there have to be no worries about it slowing down the website.
  • Email Marketing Integration — WPForms allows you to grow your newsletter and email list promptly with the most popular email marketing services.

 

How Much Does WPForms Lite Cost?

Free.

But if you want to take full advantage of this Plugin there are many premium versions available ranging from 79$ to 599$ yearly.

 

Download Here: WPForms Lite

best wordpress plugins 2021 - LiveChat
Image Credit: LiveChat

5. LiveChat (Paid)

Help viewers find the right answers with a plugin that helps you communicate with them

LiveChat makes it to our list because it is one of the best live chat tools available out there.

It is the most well-known and is a great pick for Conversational Marketing through websites.

Features:

  • Engaging Look — LiveChat presents a splendidly designed live chat support app to add a chatbox to your WordPress website.
  • Work from Anywhere — LiveChat is a great option for remote teams. It is mobile-responsive enabling you and your agents to chat with customers on your laptops, tablets, and mobile devices.
  • Surveys — Evaluation surveys are conducted before and after the chat session helping you to find out where you need improvement.
  • Speed — It’s got a very fast loading time providing an excellent user experience.

 

How Much Does LiveChat Cost?

The LiveChat plugin starts at $16/month and is billed yearly.

 

Download Here: LiveChat

best wordpress plugins 2021 - WooCommerce
Image Credit: ClickSend

6. WooCommerce (Free)

A free WordPress plugin that’s world-famous for eCommerce WordPress websites

The WooCommerce WordPress plugin is currently used in more than 30% of online stores.

It was launched in 2011 and was then taken over by Automattic (the company running WordPress.com) in 2015, so we have a clear idea that its future progress is in safe hands.

The free version of WooCommerce is capable of calculating the prices of shipping and taxes and allows the facility to accept credit cards, PayPal, money transfers through banks, and cash on delivery.

They also have stock management tools that are capable enough to help keep a track of inventory.

Features:

  • WordPress Integration — WooCommerce gives you absolute control over the design and functionality of your online store.
  • Flexibility — WooCommerce lets you sell anything you want. Complete with different shapes, sizes, product variations, and configurations. It also offers a full range of shipping options like free shipping or shipping.
  • Payment Options — It can accept credit cards, BACs, and cash on delivery, so people can make their purchases how they want.
  • No Third Parties — You have full control over it so you do not have to worry about a 3rd-party platform.

 

How Much Does WooCommerce Cost?

Free.

 

Download Here: WooCommerce

best wordpress plugins 2021 - Smush
Image Credit: HostPapa Knowledge Base

7. Smush (Free)

Optimize the images on your site to speed up your loading time

Images end up taking the majority of the website’s weight.

Thus, if you do not pay any heed to image optimization, your loading time will hurt badly.

Smush, one of my personal favorites and the best image optimization plugin, takes you out of the hassle of optimizing your site’s images one by one and does it automatically for you whenever you upload a new image.

 

Features:

  • Automated Optimization —Smush is a free WordPress plugin that resizes, compresses, and optimizes all the images automatically.
  • No Quality Loss — The best part about Smush! It optimizes the images without decreasing the image quality at all.
  • Server usage —Smush servers do all the work, not yours, resulting in a reduction in the additional strain and resource use.

 

How Much Does Smush Cost?

Free.

 

Download Here: Smush

best wordpress plugins 2021 - EnviraGallery
Image Credit: FixRunner

8. Envira Gallery (Free)

Integrate millions of top-quality images for your WordPress site

Next up in my list of the best WordPress Plugins in 2021 is Envira Gallery.

It is famously known as the best WordPress gallery plugin. Envira Gallery is a free plugin that is user-friendly and robust.

If you display a lot of images on your website you need to make sure to grasp this plugin.

It allows you to add metadata, pagination, and deep links to your image galleries enabling easier site navigation and a better user experience.

Features:

  • Easy to Use — The drag and drop photo gallery builder lets you upload your images, rearrange them as you want, and publish them to your site within minutes with ease.
  • Advanced Tools — Envira Gallery Pro provides even more awesome and advanced features.
  • Integrations with eCommerce — Sell on the popular WooCommerce platform as a way to make more money online.
  • Lightning-fast — Envira Gallery is optimized for speed and SEO.
  • Mobile-friendly — It runs great on all mobile devices so site visitors can view the images correctly.
  • Social Media Integrations — The social sharing integrations allow you to share photos.

 

How Much Does Envira Gallery Cost?

Free.

 

Download Here: Envira Gallery

best wordpress plugins 2021 - Sucuri
Image Credit: Sucuri

9. Sucuri (Paid)

Keep your website’s security your top priority with Sucuri

Every website needs Security because attackers might attack your site with Malware.

Sucuri is an industry leader when it comes to all affairs associated with website security.

It is simply the best WordPress security plugin in the market with its robust and helpful features.

Features:

  • Site Protection — Sucuri provides audits, security notifications, malware scanning, blacklist monitoring, firewall, and post-hack security actions to stop if anything bad happens from happening again.
  • Lightning-fast — Sucuri is a lightweight feature-packed security plugin hence it does not reduce your site’s resources and loading time.
  • Monitoring — Sucuri has advanced features checking for DDoS attacks, malware threats, brute force attacks, and even XSS attacks to ensure your site’s data is safe.

 

How Much Does Sucuri Cost?

There is a limited free version and after that paid plans start at $199.

 

Download Here: Sucuri

Concluding the Best WordPress Plugins for 2021

So there you have it! Now you can identify the best WordPress plugins for 2021 and implement them into your website. 

I hope this list will help you make improvements to your site and achieve your business goals.

Let me know if you have a personal favorite WordPress plugin in the comments below!

Now what are you waiting for? Start using the most powerful WordPress plugins and get on the track to success.

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